Artificial intelligence making celebrity imposter scams even more believable
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Diverging Reports Breakdown
Artificial intelligence making celebrity imposter scams even more believable
Weisman said with artificial intelligence advancing so rapidly, it’s nearly impossible to figure out what’s real. He said many scams feature an AI version of Elon Musk. If the celebrity is actually promoting that product or giveaway, chances are they’ll have that information posted.
Scammers know that, and they’re trying to exploit that trust with .
Bentley University professor and creator of Steve Weisman said with artificial intelligence advancing so rapidly, it’s nearly impossible to figure out what’s real.
“AI and voice cloning has made this kind of celebrity scam so, so believable,” said Weisman. “There was one where Taylor Swift on social media was giving away free cookware, you just had to pay for the shipping and handling.”
He continued, “Taylor Swift wasn’t giving away free cookware, but it was Taylor Swift that you saw, it was Taylor Swift that you heard in the social media posts that were doing this.”
CONSUMER ALERT:
Weisman said Swift isn’t the only celebrity scammers are spoofing.
He said many cryptocurrency scams feature an AI version of Elon Musk.
How can you determine whether your favorite celebrity is actually endorsing a product?
Weisman said head to their official website or official social media page.
If the celebrity is actually promoting that product or giveaway, chances are they’ll have that information posted.