ITA Airways Strengthens its Role in Business Travel with a Strong Presence at the 2025 Business Travel Show and Impressive Flight and Lounge Enhancements

ITA Airways has solidified its position as a key player in the business travel sector with a robust presence at the 2025 Business Travel Show. By engaging with industry professionals, Travel Management Companies (TMCs), and corporate partners, the airline showcased its commitment to enhancing the business travel experience. Highlighting significant upgrades such as the opening of its new premium lounge, The Runway, at Milan Linate Airport and the expansion of its flight schedule between Italy and the UK, ITA Airways demonstrates its dedication to offering seamless, high-quality travel services. These enhancements, along with the airline’s strategic routes and increased frequencies, ensure that business travelers have access to the flexibility, comfort, and efficiency they need for successful and productive trips.

ITA Airways Takes the Spotlight at Business Travel Show 2025

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ITA Airways has returned to the Business Travel Show, held from June 25 to 26 at the ExCeL Exhibition Center in London, UK. The airline is once again showcasing its strong commitment to the corporate travel sector, engaging with key stakeholders such as Travel Management Companies (TMCs), corporate partners, and industry professionals at the Airline Pavilion, Stand AP9. This event marks ITA Airways’ ongoing dedication to bolstering its position in the highly competitive UK market and enhancing its presence across Europe.

A Recognition for Excellence in Business Travel

ITA Airways has been named a finalist for the highly esteemed ‘Best Short Haul Business Airline’ award at the Business Travel Awards Europe for the second year in a row. This recognition underscores the airline’s unwavering commitment to delivering superior service, innovation, and an unparalleled travel experience for business travelers.

Expanding Fleet and Network for Seamless Business Travel

ITA Airways continues to enhance its business travel offerings, with significant investments in its fleet and network. The airline has been expanding its routes to cater to the growing demand for business travel. Recent updates include the unveiling of a new premium lounge, The Runway, at Milan Linate Airport (LIN). The lounge is designed with the discerning business traveler in mind, offering a comfortable and exclusive space to relax before flights. Additionally, the airport’s new metro connection ensures swift access to Milan’s city center, providing greater convenience and efficiency for corporate travelers.

Strong Summer Flight Schedule to Meet Business Demands

This summer, ITA Airways is reinforcing its robust flight schedule between Italy and the UK, further solidifying its role as a key player in the business travel industry. The airline operates up to 50 weekly frequencies between London and two of its primary Italian hubs—Rome Fiumicino (FCO) and Milan Linate (LIN).

Key Routes Include:

Rome Fiumicino (FCO) to London City (LCY): 12 weekly flights

12 weekly flights Milan Linate (LIN) to London City (LCY): 31 weekly flights

31 weekly flights Rome Fiumicino (FCO) to London Gatwick (LGW): 7 weekly flights (operating from June through September)

These frequent flights between major Italian and UK cities cater specifically to the needs of business travelers, offering unparalleled flexibility, convenience, and direct access to crucial international markets.

Seamless Connectivity to Global Destinations

Beyond its extensive European network, ITA Airways provides seamless connections to numerous intercontinental destinations through its primary hub at Rome Fiumicino Airport (FCO). These global connections ensure that business travelers can easily access key markets in the Americas, Asia, and the Middle East, further enhancing the airline’s attractiveness to corporate clients.

A Competitive Edge in London’s Busy Market

While competition at London City Airport is fierce, ITA Airways stands out with its consistent strengths in flight frequency, quality of service, and the elegance synonymous with Italian travel. With up to five daily flights on some of its most popular routes, the airline provides a superior product for business passengers. Its premium services offer the perfect blend of comfort and sophistication, ensuring that corporate travelers experience the best of Italian hospitality.

ITA Airways’ Loyalty Program: Volare

In line with its commitment to elevating the customer experience, ITA Airways offers a rewarding loyalty program—Volare. Launched in March 2022, this program is designed to enhance the travel experience for frequent flyers, offering a wide range of benefits and rewards. Members can begin earning points from their very first flight and enjoy exclusive perks from over 40 commercial partners across various industries, including hospitality, mobility, and financial services.

As of the current year, Volare has amassed over 3 million members, underscoring its widespread appeal among frequent travelers. The program’s appeal is further enhanced by its partnerships with 15 airlines, including key players such as Lufthansa, SWISS, Austrian Airlines, and Brussels Airlines. These collaborations allow members to accumulate and redeem points across a network of international carriers, making Volare a valuable tool for those who regularly fly internationally.

Expanding Reach with Codeshare Agreements

In addition to its impressive network, ITA Airways has strengthened its global reach through codeshare agreements with five Lufthansa Group airlines: Lufthansa, SWISS, Austrian Airlines, Brussels Airlines, and Air Dolomiti. These agreements, effective since March 30, 2025, provide ITA Airways passengers with access to more than 100 additional destinations across Europe and beyond. This expansion helps the airline provide even greater connectivity for business travelers looking to reach new markets and explore international business opportunities.

Summer Seasonal Routes for Leisure and Business Travelers

To complement its year-round offerings, ITA Airways has also launched seasonal routes designed to meet the demands of both business and leisure travelers. Popular Mediterranean destinations such as the Balearic Islands (Ibiza, Majorca, Menorca), Greek islands (Rhodes, Heraklion, Corfu, Zakynthos, Kefalonia), and Italian islands like Lampedusa and Pantelleria are now part of the airline’s summer offerings. These routes provide additional options for corporate clients who wish to combine business with leisure or take short, productive breaks in iconic destinations.

A Bright Future for ITA Airways

ITA Airways continues to demonstrate its commitment to growth and innovation in the business travel sector. Its presence at the Business Travel Show, coupled with its strategic fleet and network expansions, underscores its intent to remain a key player in the competitive European aviation market. With its superior onboard products, premium services, and a strong focus on customer loyalty, ITA Airways is positioned to continue offering business travelers the high-quality service and convenience they expect.

As the airline works to expand its global reach and enhance its travel offerings, it remains steadfast in its mission to provide world-class service that meets the evolving needs of modern business travel. With its expanding network, growing fleet, and forward-thinking approach to service excellence, ITA Airways is undoubtedly a leader in the world of corporate travel.

ITA Airways strengthens its role in business travel by showcasing its commitment at the 2025 Business Travel Show, with enhanced flight schedules and the launch of its new premium lounge at Milan Linate Airport.

Conclusion: ITA Airways is Elevating the Business Travel Experience

In conclusion, ITA Airways continues to push boundaries in the business travel sector by investing in its fleet, expanding its network, and enhancing its services to meet the needs of business travelers. Whether through its premium lounges, extensive flight schedule, or strategic codeshare agreements, the airline offers a seamless, top-tier travel experience. ITA Airways is poised to further solidify its reputation as a leading choice for business travelers between Italy, the UK, and the wider world.

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