EU smartphone energy label is now mandatory on all new smartphones and tablets sold across the European Union from June 20, 2025. This new rule brings a major shift in how mobile devices are labeled, giving buyers clear ratings on energy efficiency, battery life, durability, and repairability. The label helps EU consumers make smarter, greener choices while reducing e-waste and CO₂ emissions. All devices must meet strict eco-design standards and be registered in the EU’s EPREL database. This move is set to reshape the smartphone market by making devices more transparent, sustainable, and long-lasting for users across Europe.

From June 20, 2025, all new smartphones and tablets sold in the EU must include a detailed energy label showing battery life, durability, and repairability. This new EU rule aims to help users choose better devices and cut down e-waste.

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What does the new EU smartphone energy label actually show?

Energy efficiency class: Rated from A (most efficient) to G (least efficient).

Battery endurance per charge: Shows how long a phone lasts on a full battery.

Drop test durability: A rating from A to E based on repeated free-fall tests.

Battery life cycle: Number of full charge-discharge cycles it can handle.

Repairability rating: A to E scale showing how easy the device is to repair.

Ingress protection (IP rating): Resistance to dust and water.

Product registration: All details are stored in the EPREL (European Product Registry for Energy Labelling).

Which phones and tablets are affected by the EU energy label rule?

Smartphones (on cellular or satellite networks)

Tablets with screens between 7 and 17.4 inches

Cordless landline phones

Feature phones (without internet or third-party apps)

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Devices released before June 20, 2025

Phones with rollable displays

High-security smartphones (for government or defense use)

Tablets with full-featured desktop OS (like Windows 10/11 Pro)

What are the new eco-design rules that every phone must follow?

Durability: Must survive accidental drops and meet dust/water resistance standards.

Battery longevity: Batteries need to last at least 800 full cycles and still retain 80% of their original capacity.

Repairability: Brands must offer spare parts within 5–10 working days, for at least 7 years after the device is off shelves.

Software support: Operating system updates are now required for 5 years from end-of-sale date.

Repair access: Independent repair shops must get equal access to software tools and firmware.

How is battery life measured under this new EU regulation?

What does this mean for consumers and the smartphone industry?

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A new era of smartphone transparency

FAQs:

Starting June 20, 2025, all new smartphones and tablets sold in the EU must now include an official energy efficiency label inside their packaging. This is part of a sweeping new regulation from the European Commission, aimed at making the tech industry more transparent and sustainable. Just like refrigerators or washing machines, mobile devices will now come with a clear ENERGY label, giving users key information about durability, battery life, and repairability. For millions of users across Europe, this marks a major shift in how we compare and shop for phones and tablets.The new EU energy label for smartphones includes seven key pieces of information to help consumers make smarter, greener choices:This helps users understand how long the phone will last, how tough it is, and how eco-friendly its design is—before they even power it on.This rule applies to a wide range of devices sold in the EU/EEA market:These exceptions will not carry the new label.Beyond just the label, every new smartphone and tablet must now meet five mandatory eco-design standards:These rules push smartphone brands to build longer-lasting, more sustainable devices—and make it easier for people to fix their phones instead of replacing them.One interesting detail is that the battery endurance rating in the new labels is tested using the same software used by many tech reviewers: SmartViser. This French automation company works with labs and manufacturers to simulate real-world usage. So now, the battery performance you see on the label is based on consistent, lab-tested data, not just marketing claims.That means when you see a phone rated for 15 hours per charge, you can trust it’s been tested in a fair, comparable way across brands.For shoppers in Europe, this label makes it easier than ever to compare phones based on more than just camera specs or price. It gives visibility into how sustainable and durable a device is, and whether it will be supported and repairable for years to come.For manufacturers, it’s a strong push toward eco-friendly product design, longer software support, and better repair practices. And for the environment, this move aims to cut down on electronic waste and reduce CO₂ emissions across the continent.This could even influence markets beyond Europe, as global smartphone brands are now designing their devices to comply with these new EU rules.This energy labelling law marks a major step forward for consumer rights and environmental responsibility in the mobile industry. With clearer data, better standards, and more durable devices, the EU is setting a bold example for the rest of the world.So the next time you pick up a new phone in an EU store, take a good look at that ENERGY label—it could save you money, time, and help the planet, all at once.The EU smartphone energy label shows how energy efficient, durable, and repairable a phone is before you buy it.All new smartphones and tablets sold in the EU must include this energy label, except for a few special-use or older devices.

If you’re looking to make more sustainable buying decisions, one of the best changes you can make is to buy a longer-lasting smartphone. This new handset from Fairphone is designed to last for the best part of a decade, and it’s built with the climate in mind using recycled materials.

Fairphone has been offering Android phones for over 10 years, and its latest is the Fairphone 6 set to be released in August. Nearly two years since it last announced a phone, this is the company’s most high-spec device yet.

Unlike most smartphone makers, Fairphone has decided to reduce the size of its next-gen handset moving from a 6.46-inch display on the Fairphone 5 to a 6.31-inch LTPO OLED screen with a 120Hz refresh rate.

Fairphone’s mission is to make its phones as easy to repair as possible, so they’re modular and avoid restrictions like glued down parts. For example, you can easily repair the battery, screen, and 10 other elements of the phone with parts from the company and a normal screwdriver. There’s no need for a complicated repair kit.

(Credit: Fairphone)

For the sixth generation, Fairphone has also introduced modular accessories where you can remove the back of the phone to include a new backplate that can hold your credit cards or one that attaches to a lanyard.

Inside the phone is a Qualcomm Snapdragon 7s Gen 3, which we previously saw powering the Nothing Phone 3a. This isn’t a top-tier chipset, but in PCMag’s review of the Nothing Phone 3a, we found it offered excellent performance. That handset was paired with 12GB of RAM, while the Fairphone 6 is limited to 8GB of RAM.

There’s 256GB of storage on the Fairphone 6, and you can include a microSD card to take it up to 2TB. There’s a 50MP main camera, 13MP ultrawide, and 32MP selfie camera. Interestingly, on paper this is a step down from the three 50MP cameras on the Fairphone 5.

The phone features eight years of software support. Since the release of the Fairphone 5, we’ve seen a lot of Android makers extend their own software support windows, but none of them have managed to beat the eight years offered by Fairphone. There’s also a five year warranty included.

(Credit: Fairphone)

The phone is on sale in the US, but it only comes from a retailer called Murena. This company sells smartphones that are “deGoogled” by running open-source /e/OS software.

“We have removed many pieces of code that send your personal data to remote servers without your consent,” Murena says. “We don’t scan your data in your phone or in your cloud space, and we don’t track your location hundred times a day or collect what you’re doing with your apps.”

It’s great for those who want to improve the privacy of what they do on their phone, but it means the handset costs more in the United States. In Europe, the Fairphone 6 is on sale for €599, which is around $700. In the US, the phone will cost $899 from Murena. The handset is available to pre-order now, and it’ll be available at some point in August.

Modular smartphone pioneers Fairphone, HMD and CMF are redefining mobile tech with sustainable, customisable designs

Customisation was once a defining feature of mobile phones. In the early 2000s, users embraced a thriving ecosystem of phone peripherals that offered freedom to personalise devices—swapping colourful fascias, replacing keypads, removing and upgrading batteries, and attaching a variety of accessories.

These features fostered creativity and extended the lifespan of devices. However, the rise of touchscreen smartphones brought a shift toward sealed, minimalist designs that prioritised sleekness and uniformity over modularity. As a result, most customisable features vanished. Today, phone cases remain the most common form of personalisation, but they serve primarily as superficial protection with little to no integration into the phone’s core functionality. The once-vibrant culture of modularity gave way to a more closed, disposable model—until now.

Also read: Looking for your next car? You might want to check with your smartphone maker

Replacing your phone every few years is the norm as new devices reach the shelves yearly. As smartphones get smaller, the internal components continue to shrink, and some even need to be glued in place. It makes phones hard to fix, and most users prefer buying a new device instead of spending money on costly repairs.

However, right to repair movements and a growing push for sustainability have led to a comeback for repairable Android phones. Companies like Fairphone lead the charge by offering modular designs that let users swap out batteries, screens, and other components. But can these repairable phones break into the mainstream, or will they stay a niche choice for a small segment of eco-conscious consumers?

The rise of repairable smartphones

There’s a growing push for sustainability

Smartphone manufacturers have always prioritized thin and sleek designs over repairability. Companies claim that this approach enhances durability, water resistance, and performance. However, the move appears purely driven by profit since it forces users to replace devices more frequently instead of repairing them. Since most devices have soldered components, proprietary screws, and glued-in batteries, self-repair becomes nearly impossible without access to specialized tools.

Still, some companies like Fairphone, Motorola, and HMD are at the forefront of the modular smartphone movement. For instance, the Fairphone 5 lets you easily swap out components like the battery, cameras, loudspeaker, and display without professional help. However, it is only available in European countries and is unavailable in the US.

As the right to repair movement gains momentum, lawmakers enforce regulations supporting consumer repairability. By adopting the right to repair directive, the European Union requires manufacturers to provide spare parts and better repairability options to extend the product’s life. In the US, several states have introduced right to repair laws. Consumer frustration has fueled the push for such legislation as many users feel manufacturers unfairly force them into upgrading their phones instead of fixing minor issues.

The challenges of repairable phones

Why do manufacturers resist repairability?

Despite the benefits to users, repairable smartphones are still relatively scarce. Some Fairphone phones aren’t available outside select regions, limiting their impact on the global market. Another deterrent for consumers is the high upfront cost of such phones. Due to the niche nature of these devices, supply chains and manufacturing costs remain high, leading to less widespread adoption.

Modular and repairable designs for phones often compromise their aesthetics and hardware. As repairable phone manufacturers focus on sustainability, smartphones lag behind flagship devices in terms of processing power and camera quality. Their modular design may result in bulkier appearances, making them less attractive compared to the sleek designs of flagship phones. All these factors could steer consumers away from repairable smartphones.

Besides hardware specs, a big concern with repairable phones is software longevity. Since many Android manufacturers like HMD offer limited OS updates, users must rely on custom ROMs or unofficial software solutions to keep their devices secure. If companies producing repairable phones want to compete long-term, they should take note of Fairphone’s extended software support that matches their hardware longevity. Even the most repairable Android phone will eventually become obsolete without regular software updates.

Are mainstream manufacturers taking note?

Samsung and Apple are making a gradual shift towards repairability

Companies like Apple and Samsung have historically opposed repairability. However, recent regulatory pressures have forced them to change their stance. Apple launched a Self Service Repair program that allows users to buy genuine parts and repair select iPhones. Samsung had partnered with iFixit to offer repair kits for Galaxy phones, but they ended the partnership after two years.

Meanwhile, Google has been doing a better job than Samsung by taking steps toward improved repairability with the Pixel series. It partnered with iFixit to offer official manuals and parts for DIY repairs. However, parts like the battery are still glued shut and require technical expertise for most repairs. Still, Google’s growing involvement in the right to repair conversation could influence other smartphone manufacturers to follow suit.

Although these companies offer repair programs, they are often costly and restrictive. That’s why independent repair services are an affordable alternative for consumers looking to repair their phones. As the right to repair movement gains traction, third-party services could see increased demand for replacement parts and repairs.

The environmental impact of repairable phones

Reduce e-waste by extending device lifespans

Source: iFixit

The biggest argument for repairable smartphones is their positive impact on electronic waste. According to the Global E-Waste Monitor, 62 million tons of e-waste was generated in 2022 and is reportedly rising by 2.6 million tons annually. Since phones also contribute to that statistic, adopting repairable phones can lower environmental damage. By extending a device’s lifespan, you reduce the need for frequent replacements.

Some companies like Fairphone go beyond repairability and focus on ethical materials sourcing. It uses recycled materials wherever possible and ensures fair wages. On the other hand, mainstream manufacturers often face scrutiny over unethical mining and labor practices. If they were to adopt Fairphone’s ethical model, we could see an industry-wide transformation in sustainability.

While repairable phones are better for the environment, their success depends on consumer adoption. Many care more about convenience and upgrading to the latest model than fixing their old phones. But that could change as more people learn about how much e-waste ends up in landfills.

The future of repairable phones

Can they break into the mainstream market?

Repairable phones must offer better performance at competitive prices to move beyond a niche audience. They should also be available in more countries to ensure widespread adoption. If major manufacturers invest more in repairable phones, they could become a standard rather than an exception. As a bonus, it could help reduce costs and make these devices more accessible to consumers.

Governments and consumer advocacy groups must enact stricter right to repair laws. Stringent regulations may force manufacturers to make their devices easier to repair. Ultimately, consumers will benefit from policies mandating replaceable batteries and extended software support.

If companies like Google, Samsung, and Apple see increasing demand for repairability, they may invest in more modular designs. Small steps, such as providing replaceable batteries and standardized components, could lead to a more repair-friendly smartphone industry. If major brands commit to better repairability, it could push the entire industry toward more sustainable practices.

Repairable phones are promising, but challenges remain

Repairable phones may not be mainstream, but the growing demand for sustainability, right to repair laws, and consumer-friendly tech is shifting the conversation. Companies like Fairphone have shown that repairability is possible, but mainstream adoption depends on overcoming cost, availability, and performance concerns.

If more major brands follow the lead of such companies, repairable phones could move from a niche idea to a practical, everyday choice. Until then, they remain a crucial but limited part of the smartphone landscape. Repairable phones may not yet be the norm, but they serve as a blueprint for a user-friendly smartphone industry where devices are built to last.

The Right to Repair movement seeks to empower consumers to make sustainable choices when it comes to broken or spent goods and to define consumers and businesses’ future relationship with technology manufacturers. Earth.Org looks at the origins of the movement, its impact, and how you can get involved.

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By Virginia McAll

Repairing broken technology is not always straightforward. Increasingly, manufacturers have been purposefully designing products with short life spans, making repairs more challenging due to a lack of guidance and spare parts to perform repairs. The “right to repair” movement aims to change this by encouraging manufacturers to create products that are easier to repair. This can be done by extending a product’s life cycle and removing software barriers that hinder third-party and self-repairs.

The movement draws attention to the impact of electronic waste, or e-waste, on the planet by promoting consumers’ right to prolong a product’s lifecycle through repairs. It has attracted a diverse range of supporters, including tech activists, independent repair businesses and grassroots organizations.

The debate extends across multiple facets of technology, inclusive of home appliances, devices, medical equipment, and vehicles. With digitization driving the demand for devices, the production process consumes raw materials. For instance, smartphones consist of over 70 components utilizing more than 60 different metals.

As digitalization grows, so does e-waste. In 2022 alone, 14 metric tons (Mt) of e-waste were disposed of. 18 Mt were handled in low-income countries with insufficient management infrastructure; while global rates of recycling sat at 22.3%. By 2030, e-waste is projected to grow to 74.7 Mt.

Innovation is making infrastructure and products more durable and repairable but we also need to defend our rights to uphold these measures. And thanks to this growing movement, calls for greater legislation to defend consumers’ right to repair are finally bearing fruit.

More on the topic: New York Passes First Right to Repair Law for Electronics in the US

What Can You Do About It?

1. Find out what is happening in your country

Changes to legislation are brewing across the globe, so check out what is happening where you are, to keep ahead of changes coming your way.

In the European Union, for example, the Directive on common rules promoting the repair of goods aims to reduce waste by making it “easier and more cost-effective for consumers to repair as opposed to replace goods.”

The directive, adopted in 2023 as part of the bloc’s Circular Economy Action Plan, establishes several key provisions aimed at enhancing consumer rights and promoting sustainability, including granting consumers the right to claim repair from producers for technically repairable products like washing machines and TVs. Producers must also inform consumers about products they must repair themselves. An online matchmaking repair platform will connect consumers with repairers and sellers of refurbished goods, facilitating easy access to repair services and sustainable options. Additionally, the directive introduces a European Repair Information Form for transparent repair conditions and pricing, and a European quality standard for repair services to help consumers identify high-quality repairers committed to minimum standards across EU countries.

In 2021, the UK Government introduced the Ecodesign for Energy-Related Products and Energy Information Regulations, commonly referred to as Right to Repair regulations. The rules aim to extend the life of products, predominantly household appliances, and reduce e-waste by legally requiring manufacturers and importers to make spare parts for their products available to professional repairers and consumers.

2. Take action

If you do not feel like what is happening is enough, or you want to challenge a decision, you are probably not alone. Many campaigners are acting to advocate for consumer voices to be heard.

iFixit, a repair platform offering step-by-step guides to keep consumers informed and quality parts and tools to help you do your own repairs, is a huge advocate for the right to repair and has a wide online community of repairers.

You can also check out what is happening in your specific country:

If you are in the US, find your state’s page on repair.org.

If you are in Canada, see Can Repair.

If you are in Australia, check out the Australian Repair Network

If you are in the EU, check Repair.eu

3. Choose second-hand

One of the least impactful and most sustainable choices you can make for the environment is to first check out second-hand markets when picking up new gadgets, using up what already exists. Shopping preloved electronics will not only be good for your bank account but it will also help reduce e-waste, which is detrimental to the environment.

If you are in the market for something new, tech innovators are working to produce easily repairable, modular devices. For instance, Framework, a consumer electronics provider, incorporates modularity in its designs and provides educational resources to upskill people to perform repairs. The company incorporates post-consumer recycled plastics and metals and selected materials that have robust recycling supply chains available at end-of-life. They acknowledge further improvements can be made towards circularity, integrating life cycle analysis into their practices to identify improvements. Fairphone operates similarly, offering a range of phones, headphones, and spare parts you might need to keep your valuables updated and working smoothly.

💡How can I contribute to a more sustainable planet? 🗳️ Vote for climate action: Exercise your democratic rights by supporting candidates and policies that prioritize climate change mitigation and environmental protection. Stay informed with Earth.Org’s election coverage.

👣 Reduce your carbon footprint: Make conscious choices to reduce your carbon footprint. Opt for renewable energy sources, conserve energy at home, use public transportation or carpool, and embrace sustainable practices like recycling and composting.

💰 Support environmental organizations: Join forces with organizations like Earth.Org and its NGO partners, dedicated to educating the public on environmental issues and solutions, supporting conservation efforts, holding those responsible accountable, and advocating for effective environmental solutions. Your support can amplify their efforts and drive positive change.

🌱 Embrace sustainable habits: Make sustainable choices in your everyday life. Reduce single-use plastics, choose eco-friendly products, prioritize a plant-based diet and reduce meat consumption, and opt for sustainable fashion and transportation. Small changes can have a big impact.

💬 Be vocal, engage and educate others: Spread awareness about the climate crisis and the importance of environmental stewardship. Engage in conversations, share information, and inspire others to take action. Together, we can create a global movement for a sustainable future.

🪧 Stand with climate activists: Show your support for activists on the frontlines of climate action. Attend peaceful protests, rallies, and marches, or join online campaigns to raise awareness and demand policy changes. By amplifying their voices, you contribute to building a stronger movement for climate justice and a sustainable future. For more actionable steps, visit our ‘What Can I do?‘ page.