Sea Cloud Cruises has introduced a new Travel Advisor Masterclass series, a multi-week training program designed to provide travel professionals with tools to sell luxury sailing journeys. The educational program consists of email lessons, webinars and individual and group training sessions available in person or online, with new information delivered via email every Tuesday.

The series is authored and led by chief sales officer Kevin Smith, offering lessons with insider knowledge, destination insights and sales strategies focused on the upscale cruise market. Advisors can sign up for travel advisor newsletters at the company’s website and select the “professional travel advisor” option.

“The Travel Advisor Masterclass series is more than training — it’s a passport to a deeper understanding of how we are transforming Sea Cloud Cruises into a lifestyle brand that is truly one-of-kind,” said Kevin Smith. “We’re giving advisors the compass to navigate our world of hand-sailed luxury, curated experiences and boutique itineraries that redefine what it means to travel.”

The Travel Advisor Masterclass series is more than training — it’s a passport to a deeper understanding of how we are transforming Sea Cloud Cruises into a lifestyle brand that is truly one-of-kind.

The masterclass program covers several key areas. Advisors will learn about Sea Cloud Cruises’ hand-sailed tall ships, which differ from modern cruise vessels by preserving traditional maritime travel. The training includes information about boutique destinations and exclusive itineraries away from mainstream tourist areas.

Participants will explore the cruise line’s all-inclusive features, including Cultivated Journeys, Curated Moments, Climb the Mast adventure, Marina platform and beach barbecues. The program also provides insight into Sea Cloud Cruises’ upscale guest demographics and how the brand differentiates itself from other cruise lines and sailing yachts.

Since its U.S. debut in 2023, Sea Cloud Cruises has featured a 1-to-1 crew-to-guest ratio, classic sailing atmosphere and more than 40 custom itineraries. The masterclass highlights the cruise line’s focus on history, art, culture, cuisine and wellness experiences.

Historical offerings include guided tours of ancient cities and landmarks such as Pompeii’s ruins and Dubrovnik’s medieval architecture. Art-focused ports like Barcelona and Florence feature shore excursions to venues including the Picasso Museum and Uffizi Gallery. Cultural immersion opportunities range from traditional Greek festivals to local cooking classes in coastal towns.

Culinary experiences include food tours, wine tastings and farm-to-table meals showcasing regional flavors. Wellness components feature access to wellness retreats, yoga sessions on deck, spa treatments and guided nature walks, with destinations like the Amalfi Coast and Greek Islands providing settings for relaxation.

Sea Cloud Cruises voyages include open bar service, shore excursions in each port, all meals with wine and beer selections, port charges, gratuities and a welcome bottle of champagne upon embarkation.

Editor’s Note: This article was generated by AI, based on a press release distributed by Sea Cloud Cruises. It was fact-checked and reviewed by a TravelAge West editor.